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Sales Programmes

KlozersKey Account Management Training
Key account management

Key Account Management Training


Key Account Management Training

This Key Account Management training programme is an advanced level programme for experienced Sales Professionals, Large Account Managers who need to be more effective at retaining and developing existing accounts and improving existing client relationships.  This two day programme explores real world strategies and tactics that participants can take away and implement in their business immediately.

What participants learn

This course provides a structured framework for those looking to grow large accounts with the first day focussing on building lasting relationships, understanding and building trust.  In addition Key Account planning is covered along with skills and strategies for selling across the organisation, into other business units.  The second day of the course covers organisational Resources, and then explores the Customers Decision Making Unit and how to align value with your solutions.

Typical results for participants after attending the programme will be:

  1. Deeper client relationships to secure future contracts
  2. In depth account scoping and planning
  3. Increases in cross selling and up selling
  4. Increased Sales Skills
  5. Increased confidence when dealing with clients



Who does this fit best

This Key Account Training is applicable to experienced Sales people who deal with large and or strategic accounts.  This could be senior Sales Professional, Sales Managers or Account Managers.  The programme is available for delivery “in house”, offsite at a venue of your choice, or in our own training centre.


What’s included

The price shown is per person and does not include any applicable taxes.  This programme includes 16 hours of learning supported by workbooks, planning templates and each participant receives a personal action plan at the end of the programme.


2 reviews for Key Account Management Training

  1. :

    “We use Klozers because the coaches really understand B2B selling and helped us grow our business. Having someone to talk to, who has a different perspective, is invaluable and has helped us focus on sales & selling, despite all the day to day distractions of running a business.”

    Jim Lenaghan, Founder – RMS

  2. :

    “Iain is a first class sales trainer and coach. I have worked with Iain for several months now and he is undoubtedly one of the best that I have worked with in this area. He is extremely professional, always motivational and results driven.”
    Graeme Miller, Client Account Director – Kana Software