B2B Lead generation course

Overview

This Masterclass is a step by step guide on how to generate new B2B sales leads.  Revised and updated for the new post lockdown world of selling, the course will help you generate new business leads right from your desk without picking up the telephone.  Our B2B Lead Generation course will show you how to leverage the biggest B2B Directory in the world with over 90 million senior level users – LinkedIn. 

b2b lead generation course

There’s a new way to deliver sales growth…

Don’t buy Sales Training until you’ve watched this video

Any outbound activity when done poorly is the fastest way to damage your personal and company brand.  LinkedIn “Spam” has made it more difficult to generate leads from LinkedIn, but easier for our clients to stand out and shine, with our unique approach.  

The majority of LinkedIn users simply don’t have a strategy to generate sales from LinkedIn and quickly give up on the platform.

Check out the video before for some practical examples of  Lead Generation strategies that you could be learning when you start with us.

Please note: The Inbound “Free Ads” strategy shown in the video is only available via the Funnel Sprint training programme.

If you don’t want to spam people and damage your personal and business brand, this training course is perfect for you.

This Lead Gen course is ideal for anyone who is paying LinkedIn month after month and not getting any sales leads. 

Previous attendees have included:

  • Inside Sales Teams
  • Business Owners/CEO’s
  • Consultants
  • SDR’s
  • Business Development Professionals
  • Key Account Managers
  • Sales Managers/Directors and VP’s

This course is a step by step guide on how to Find, attract and nurture sales leads using a combination of LinkedIn, Telephone and Cold Email strategies.  Participants get an “over the shoulder view” of the exact strategies that we use at Klozers to generate hundreds of sales leads for our own business. 

The course is the most comprehensive training you will find and goes way past the basics of sales prospecting. 

Quite simply new SALES LEADS are the main benefit from attending this course. 

The second most important benefit is that you will have a strategy and a process, that you can repeat on your own after the training course. 

Lastly, our clients leave with more confidence.  Confidence that they can generate new sales leads using their new lead generation process.

Lead Generation is the number one challenge facing companies.  We can help you fix the problem once and for all.

We believe it’s important for you to know that as a company we teach the exactly same prospecting strategies that we teach our clients.  At any point during training you can ask to see our own up to date results from these prospecting strategies.

Outbound Lead Generation

Building a Value Proposition: Go beyond features and benefits. This module delves into the art of crafting compelling value propositions that resonate with client needs and aspirations. Learn to quantify your solution’s impact, articulate tangible outcomes, and position your offering as the catalyst for their growth.

Cold Email Outreach: This module equips you with the technical set up, strategic messaging, captivating storytelling, and targeted personalization. Learn to craft attention-grabbing subject lines, build rapport through compelling narratives, and guide prospects towards engagement and action. Witness improved open rates, response rates, and your pipeline growing with valuable connections.

LinkedIn Selling Skills: Go beyond profile optimization and unlock the true prospecting power of LinkedIn. This module empowers you to leverage targeted searches, strategic networking, and persuasive communication to forge valuable connections that turn into conversions. Master the art of engaging strangers, building trust through insightful conversation, and seamlessly transitioning online interactions into productive real-world relationships.

Telephone Sales Skills: Command the Art of Conversation and embrace the phone as a powerful sales tool, not a dreaded necessity. This module shows the psychological dynamics of phone conversations, equipping you with the conversational skills, objection-handling techniques, and confidence-building strategies that put you in control. Learn to navigate call flows with ease, address concerns, and leave a lasting impression that converts dials into appointments and prospects into clients.

We’ve all received connection requests and messages on LinkedIn from people who are trying to sell to us.  For most people this is hugely off putting and then they stop their own LinkedIn activity because they don’t want to be “that person”.

Our unique consultative approach matches your personal values making it easier for you to implement the strategies and tactics you will learn.  

We’ve all attended a one or two day course and then struggled to find time to implement what we’ve learned.  

Our methodology is focussed on “doing” rather than the theoretical side of LinkedIn.  The course is extremely hands on with participants having assignments in between each session.  The assignments are the exact type of sales activity required to generate new sales leads.  

b2b lead generation training course

This course can be delivered:

  1. On site as a one day workshop.  Minimum 5 people and additional travel charges may apply.
  2. Remotely via 4 x 90 minute workshops. Dates and times confirmed on booking. 

Attendees leave this course with sales leads, a strategy for continuously generating warm leads, but most importantly they know if they have additional questions they can come back to us. We provide post course support through our Sales Coaching Platform built inside MS Teams where members can ask questions, via chat, mail and conferencing calls.

The platform uses the Microsoft Teams application and can be access via PC, Tablet or Phone and contains FREE Guides, Templates and Tools.

Ongoing 1-2-1 coaching is also available at an additional cost.

Consultative Selling Skills CourseSupport

What level of sales experience does the lead generation course require?

The course content is completely unique and comprehensive and the strategies and tactics can be used by those new to sales and more experienced sales people.

Does the training work with other selling systems and methodologies?

Yes. The goal of the training course is to create new sales leads.  Once you have generated those leads you can use whatever sales methodology you would like to convert them to orders.  We are of course happy to advise. 

Will the training cover the sales topics that are important to me?

Yes – all our training and coaching includes an initial needs analysis where you can specify specific areas that are important to you within the remits of the course agenda.

What industries does the training cover?

The lead generation training is specific to Business to Business selling, not to any specific vertical. We have successfully delivered the training to a wide range of industries. Basically, as long as your prospects are on LinkedIn then the training is relevant.

Can I cancel my training?

Yes.  If for any reason your circumstances change you can cancel or reschedule your training within 48 hours of the course start date. 

Should you require training for 4 or more participants we can set up separate sessions exclusively for your team at a date/time convenient to you. 

Please use the “Book a call” function below to speak to one of our coaches.

#Sales Prospecting, #LinkedIn Selling

As every business and it’s people are unique, it’s not unusual for people to still have questions.  You can book a no obligation call with one of our coaches who can answer any questions you have.

BOOK YOUR CALL NOW

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B2B Lead Generation Course

£594

Per Person

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60 Minutes
Pre-Work Included in Every Course

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