107a High Street
Dalkeith
EH22 1AX
United Kingdom
Funnel sprint - rapid growth plan
Overview
Funnel Sprint is a unique 90 day programme designed to generate a high volume of sales leads in the shortest possible time.
Funnel Sprint steals the proven principles of the Scrum framework and combines them with the latest marketing, lead generation, sales strategies and tactics. Using 3 x 30 day sprints you can then rapidly transform your sales funnel with both new and qualified sales deals. Â
Each Sprint is designed as a framework in its self allowing your team to continue the methodology after the 90 day period.

This programme is designed for companies as a whole not any one individual. No one person can transform a sales pipeline on 90 days, but working together as a team you can. In order to get the maximum benefits of the programme attendees need to include:
- Someone from your Leadership Team. This is because Funnel Sprint is a completely different way of sales and marketing and you will need someone with authority to drive the changes through.
- Someone from Marketing. This is because one of the goals of the programme is to align your sales and marketing teams so together, they become more productive.
- Someone from Sales. This is because we need someone to support the outbound part of the programme and engage new prospects.
Please note: We encourage you to bring as many people as you can into the programme as this will only multiply the results. There is a maximum of 15 people per company allowed per cohort.
This programme is great for:
- New Product or Service Launch
- Relaunch a Product or Service
- Launch a New Business Quarter
- New Sales & Marketing Campaigns
- Kickstart a Tired Sales Team
- Support a New Sales Strategy
- Reinforce a Sales Conference Theme
- Account Based Marketing
SPRINT 1.
Workshop 1.1). Introduce your team to the Funnel Sprint methodology and agree high level sales goals.
Workshop 1.2). Create a working project plan, define goals, scope and action plans.Â
Workshop 1.3). Create a list of project tools available and those that are required.Â
SPRINT 2.
Workshop 2.1). Design and agree sales messaging for all campaign assets.
Workshop 2.2). Engage with target audience and analyse feedback.
Workshop 2.3). Retarget & repeat for missed audience.Â
SPRINT 3.
Workshop 3.1). Repurpose x 10 all assets
Workshop 3.2). Deliver the Value to target audience
Workshop 3.3). Embed the process. Refine and go again.Â
Funnel Sprint workshops start on the first Tuesday of every month and are delivered LIVE online via our online learning portal inside Microsoft Teams.
The workshops follow an easy step by step process where your coach helps you create your own bespoke sales campaign following the Funnel Sprint blueprint.
Each workshop lasts 90 minutes and is focussed on the practical application of the Funnel Sprint process.Â
Unlike traditional training Funnel Sprint is based on completing real sales and marketing activities.  People learn by doing rather than following theory from text books in a classroom.
We use a workshop methodology where we have a blended mix of theory where appropriate, whilst focussing the majority of the time on real life sales and marketing activities required to rapidly fill your sales funnel.Â
Attendees are guided through each session and individually have responsibilities allocated as part of the overall project plan.Â
This ensures each attendee remains engaged and learning in a positive and supportive environment.
Each workshop lasts for 90 minutes to ensure attendees can absorb the new strategies and tactics covered.
Funnel Sprint is intense and hard work, but hugely rewarding.
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All participants have direct access to a coach throughout each of the three x 30 day sprints via chat, email and phone.Â
In addition to our coaches we have over 100 templates and tools to help participants adopt and implement the Funnel Sprint process.Â
With a library of over 100 hours of training material, if your question is sales and marketing related we can help.
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What level of experience do attendees require?
Experience is great however, what more important is a willingness to learn, try new ideas and work hard. This programme is intense and requires 100% commitment.
Does your Funnel Sprint fit with other selling systems and methodologies?
Yes. If you have already trained your salespeople, Funnel Sprint works alongside all of the major selling systems, such as Miller Heiman, Richardson, SPIN or Solution Selling.
Will Funnel Sprint cover the sales topics that are important to me?
Yes, as long as your questions are sales and marketing related we can help.
What industries does the training cover?
Our sales training and coaching is specific to Business to Business selling, not to any specific vertical. We do however have lots of experience in IT, Pharma, Technology, SaaS, Professional Services, Digital Media, Construction, Engineering, Oil & Gas, Banking, Software and Financial Services.
Can you deliver Funnel Sprint on site?
Sorry no. This programme is only available for online delivery.
Can you deliver Funnel Sprint Internationally?
Yes, we have delivered sales training across North America, Europe, Middle East & Asia.
Please use the “Book a call” function below to speak to one of our coaches.
As every business and its people are unique, it’s not unusual for people to still have questions. You can book a no obligation call with one of our coaches who can answer any questions you have.
Iain has helped me; reduce my sales cycle, increase my selling time and set myself aside from the competition by approaching business that works against the tried/tested Features and Benefits system. Would highly recommend to experienced sales professionals who think they can’t improve any further – you can with Iain’s guidance! Brace yourself for some uncomfortable techniques that become instinctive but highly effective!
Cathie Swan – Account Manager
From my initial enquiry, Klozers were exceptionally responsive and helpful. They listened and understood our SaaS and sales development needs clearly and worked with us to develop a comprehensive learning programme which is now starting to deliver excellent results for our business already. Throughout the programme, Klozers continued to provide added value and develop new ideas with us. I cannot recommend them highly enough and would be pleased to work with them again.
Danny Lever – HR Manager, Global Marine Power
Interested in funnel sprint?
Call us directly on:
+44 (0) 131 261 8161 or click here to arrange a time for us to call you back.

I come from a technical background and had no experience of lead generation or websites whatsoever, but within 4 weeks... read moreI come from a technical background and had no experience of lead generation or websites whatsoever, but within 4 weeks we could already see results. The training is easy to follow because it uses real life examples that you can double check on Google so we knew for sure that it would work in our business. If you’re looking for a bunch of theory this isn’t for you – it’s hands on and very practical and as a team here we all love it. read less


Stuart Laing
5/29/2023
I can't recommend Iain highly enough! He is very experienced and knowledgable, and the efforts he went to to support... read moreI can't recommend Iain highly enough! He is very experienced and knowledgable, and the efforts he went to to support me in my sales practice was invaluable. I have been a much better all round sales professional since I started putting his training into practice. He is also one of the nicest blokes going round. Thanks for everything Iain, I will definitely stay in touch. read less


David Schattner
5/29/2023
I just completed Klozer’s Sales and Marketing Training with Iain Swanston, and I must say it was an enlightening experience!... read moreI just completed Klozer’s Sales and Marketing Training with Iain Swanston, and I must say it was an enlightening experience! Iain has a gift for dissecting complex concepts into digestible, easy-to-understand lessons. His focus on SEO, keyword research, and content creation has helped me better understand the importance of targeting my ideal client persona and maintaining topical authority in my niche. The practical tips on optimising websites for Google EAT (Expertise, Authority, Trust) and leveraging backlinks from high-authority domains were particularly educational. These are strategies that I can apply to my content building process. I'm grateful for the opportunity to learn from such a knowledgeable and engaging instructor. Thank you, Iain, for sharing your expertise and helping us excel in our business. read less


Sakti Violy Kumar
4/29/2023
Great sales training, Iain was an absolute super star and is clearly passionate and fantastic at what he does


Jake Fowler
2/16/2023
We are a group 5 friends and we’ve had couple of meetings with Iain. Excellent and fantastic experience with great service


Grace Hayford
8/17/2022
i bought a sales fundamental course from klozers and was mentored by ian swanson he provided an excellent course. at... read morei bought a sales fundamental course from klozers and was mentored by ian swanson he provided an excellent course. at the star i was overwhelmed with the amount of information i was provided and by the end of the course i had the understanding of the industry clarity in what i had to do and direction for my business to work towards ian has a unique way of teaching and works to your pace he went miles past my expectations and done so much more than was required after the course was finished he still advises me today on situation i need to address and how to address them it was a pleasure to meet ian and be educated my him i would defiantly recommend klozers to learn from will be doing another course soon thank guys read less


Conner Smith
8/17/2022
I worked with Iain over the course of six months to improve my sales 'closing' technique. We went through everything... read moreI worked with Iain over the course of six months to improve my sales 'closing' technique. We went through everything from the initial contact through to signing the contracts; we focused on the quote documentation and de-mystified it beyond belief! Iain was great at pointing out the things I was doing well and the things I needed to work on- I am pleased to say I'm now a definite closer. With the additional tools Iain gave me I've honed my skills and (almost) perfected my pitch. I would highly recommend Iain and when I need more guidance I will return for his service and words. read less


Tracy Buchan
5/27/2022
A fantastic learning experience.Kolzers (Iain) has supported our sales team for several months, not just during the original presentation. ... read moreA fantastic learning experience.Kolzers (Iain) has supported our sales team for several months, not just during the original presentation. This gave me the opportunity to take away several learning ideas and implement them, with numerous opportunities to go back to Iain and discuss my victories and wins in more detail, whilst supporting me in turning losses into success and delivering measurable results. This made the course personal to me and my individual needs.Using the skills that Iain has demonstrated I have completely re-vamped my approach to clients with positive results already evidenced.Iain is very knowledgeable and approachable and will no doubt be a life long friend.Thank you! Amanda (Spirit BDM) read less


Amanda Jukes
5/23/2022
I am the founder of Urban Yoga Lab and I took the Consultative Selling Skills & B2B Lead Generation course.... read moreI am the founder of Urban Yoga Lab and I took the Consultative Selling Skills & B2B Lead Generation course. The course was really amazing - it helped me to learn so many things I had no idea before. From SEO to sales strategies and from best webinars practices to adopting a consultative approach in sales, Klozers realy taught me everything. Their sales coach was amazing, giving me fantastic advice, and helping me recognize what makes our brand really unique. Big thanks to him and their entire team! If you have any second thoughts to buy their programme I gurantee you wont regret it. They are THE BEST! read less


Urban YogaLab
4/29/2022
We have been working with Klozers since 2020 as they help us develop a sales strategy for our TeamFolio employee... read moreWe have been working with Klozers since 2020 as they help us develop a sales strategy for our TeamFolio employee skills inventory software. We have been blown away by the breadth of knowledge and depth of experience that Iain and the team have been able to share with us. The coaching on effective approaches for strategic sales solutions has also been delivered in such an accessible way for a predominantly technical team here at FidraSoft. We have a great foundation to build our sales strategy on now. What really surprised us is how much more fun it has been than we first expected! read less


Rick Campbell
3/16/2022
I did the B2B Lead generation course. This gave me everything I needed to start running a successful omni channel... read moreI did the B2B Lead generation course. This gave me everything I needed to start running a successful omni channel campaign to start filling up my pipeline with plenty of leads! read less


Jeremy Rice
2/17/2022
I have worked with Klozers at various times over the years, and would recommend them to anyone looking to help... read moreI have worked with Klozers at various times over the years, and would recommend them to anyone looking to help with profit and sales strategy. read less


James Lenaghan
12/16/2021
Iain is a very experienced and highly knowledgeable sales trainer. He went over and above to support our company... read moreIain is a very experienced and highly knowledgeable sales trainer. He went over and above to support our company in our sales efforts, and gave us invaluable insight and highly practical tools and resources throughout the course. I would not hesitate to recommend any of his services. He goes over and above, and is genuinely delighted to see your company do well. read less


Lyndsey TIGAR
12/09/2021
I've had the opportunity to learn a lot from Iain, who has great ideas and advice. I'd definitely recommend any... read moreI've had the opportunity to learn a lot from Iain, who has great ideas and advice. I'd definitely recommend any sales person to get in contact with Iain and his team! read less


Lauran B
10/17/2021
Klozers were brilliant really helped us see what needed to change and gave us the tools to do so. Cant... read moreKlozers were brilliant really helped us see what needed to change and gave us the tools to do so. Cant wait to get going with it! read less


Carl Bergman
9/27/2021
From my initial enquiry, Klozers were exceptionally responsive and helpful.They listened and understood our SaaS and sales development needs clearly... read moreFrom my initial enquiry, Klozers were exceptionally responsive and helpful.They listened and understood our SaaS and sales development needs clearly and worked with us to develop a comprehensive learning programme which is now starting to deliver excellent results for our business already.Throughout the programme, Klozers continued to provide added value and develop new ideas with us.I cannot recommend them highly enough and would be pleased to work with them again. read less


DANIEL LEVER
8/18/2021
I have been working with Klozers for preparing a sales presentation for Suma Rührtechnik, a manufacturing company in Germany. I... read moreI have been working with Klozers for preparing a sales presentation for Suma Rührtechnik, a manufacturing company in Germany. I was working together with Ian, a very professional and helpful person. He helped me in understanding what customers want, how to sell our products successful and how to understand, analyse and serve the target market. Thanks to Ian, my presentation had been truly a success and I gained confidence in selling and promoting our products.I would work with him again anytime! read less


Lena T
7/18/2021
Excellent workshop of Sales. Ian was a super good instructor. The content was useful and easy to understand and apply.


Mari Herrera
5/25/2020
Recently completed A sales training Course with Iain. Great advice and guidance during the training ,


James Abey
5/29/2019
Recently completed A sales training Course with Iain. Greatadvice and guidance during the training ,


James Abey
5/25/2019
I attended a seminar with Iain from Klozers recently and found it to be very interesting and informative. Iain was... read moreI attended a seminar with Iain from Klozers recently and found it to be very interesting and informative. Iain was engaging and showed genuine interest in each of the businesses represented in the room. He tailored parts of his presentation to suit each individual in their own area and stage of startup. Definitely a worthwhile seminar and I would highly recommend attending. read less


Leanne Howie
5/25/2019
Awesome job from the guys at Klozers. They provided a very insightful sales seminar to the new business owners on... read moreAwesome job from the guys at Klozers. They provided a very insightful sales seminar to the new business owners on our Accelerator Programme and Iain was fantastic answering all the participants questions. read less


Nicola Crawford
5/25/2019
Recently completed the sales and marketing academy with Iain, this was a fantastic course and the amount of content and... read moreRecently completed the sales and marketing academy with Iain, this was a fantastic course and the amount of content and information provided over the 4 days was fantastic. 100% recommend to anyone looking to grow their sales and marketing knowledge.Ryan WilsonKubeNet read less


Kube Net
5/25/2018
Klozers are great! All the sales 'Training' I have had up to meeting Iain Swanston at Klozers has been just... read moreKlozers are great! All the sales 'Training' I have had up to meeting Iain Swanston at Klozers has been just that - 'Training'. What Iain and Klozers offer that is transferable from class-room to board-room is to develop an understanding of the business I work in and apply proven techniques that will work but need adapting. I now refer to this as Sales Coaching, which for me is very different to training. Iain is a great Coach and I learn from every session we have together. He is also on hand by phone or email to bounce ideas around and make sure I am on the right track! Thanks Iain! read less


Nik Hood
5/25/2018
The sales training from Klozers is great - it really helped me understand the sales process and how to interact... read moreThe sales training from Klozers is great - it really helped me understand the sales process and how to interact better with customers of all types read less


Heather Mackay
5/25/2018

Daniel Parker
5/25/2018
Iain is always willing to share his knowledge, and offers great advice and guidance during sales training that helps my... read moreIain is always willing to share his knowledge, and offers great advice and guidance during sales training that helps my career grow, and our business develop. read less


Julia
2/17/2018