What is the Sales Formula?
The sales formula is a list of business “ingredients” common to every successful organisation. These ingredients will apply to your business, however the context and application will be different as your business is unique.
Why is the Sales Formula important?
Examples of successful companies are all around us in B2B and B2C. Whether it’s national or international, products or services, they all follow the same winning formula. Don’t waste time reinventing the wheel – learn from others who have gone before by applying the sales formula to your business.